David Sayce » Social Media

Marketers Don’t Measure Social Media Impact

David — Fri, 02 Dec 2011 15:30:41 +0000

David Sayce |

“]Twitter Used By 91% Of B2B Marketers, But LinkedIn Generates Twice As Many Leads [STUDYTwitter beats Facebook, LinkedIn, blogging and YouTube as the social network du jour for business to business (B2B) marketers, but it’s ...

2012 Trends: Social Media Metrics Take Center Stage [eMarketer]

David — Fri, 02 Dec 2011 14:49:21 +0000

David Sayce |

Social Media Metrics Take Center Stage 41% of marketers surveyed had no return on investment figure for any of the money they had spent on social channels as of October 2011. Further, only 8% could attribute ...

Salesforce Debuts The New Radian6-Powered Social Marketing And Monitoring Cloud [TechCrunch]

David — Wed, 30 Nov 2011 13:34:47 +0000

David Sayce |

Radian6, which was acquired by Salesforce for $326 million earlier this year, has offered some of the world’s largest brands a web-based social media monitoring platform. Brands like Dell, GE, Southwest Airlines, Kodak and UPS ...

Social Media Revolution

David — Tue, 29 Nov 2011 12:46:21 +0000

David Sayce |

The World of Social Media 2011

David — Mon, 28 Nov 2011 13:00:43 +0000

David Sayce |

Facebook, Twitter and LinkedIn – Worth how much?

David — Thu, 04 Mar 2010 17:27:20 +0000

David Sayce |

Facebook Inc. is worth almost 10 times as much as Twitter Inc., in the latest effort to place values on startups that haven't gone public or been acquired.