The LinkedIn headline is possibly the most important part on your profile. It gives you 120 characters to grab the attention of people looking for you on LinkedIn search. It needs to be about what you do as opposed to what you are. It should be memorable, informative, perhaps even entertaining, but mostly enticing enough for someone to click on your profile and not your competitors. [Read more…] about LinkedIn Profile Headline & Summary
Twitter the most “renegade area” of social media. Despite the recognition of the potential for risk to reputation, Twitter remains the most popular social media channel for firms to engage in.